Real estate office owners and brokers have a lot to consider when it comes to building a successful business; from property types to focus on and number of agents to recruit to balancing the books and creating property advertisements.
What Is A VOA?
At United Country Real Estate, we found that the practice best for your real estate franchise is leveraging the Virtual Office Assistants (VOAs). These highly trained professionals are well versed in creating custom marketing collateral, providing administrative support and managing social media accounts, including YouTube, Facebook and TikTok.
The VOA team is trained in all the UCRE systems and tools, cutting-edge real estate marketing, advertising and other real estate admin activities required to run a successful office or agent business. They will set up social media campaigns across all platforms, manage your Bullseye by inputting listings, create advertising collateral and other useful tasks. Each of the VOAs work with several UCRE offices, exposing them to a wide range of innovative approaches to ensure they leverage best practices for each unique client.
These vital team members handle a wide variety of essential tasks to help real estate office run smoothly and efficiently. They input listings, handle auction and website management and create print and digital advertising. Crafting custom blog posts, newsletters and drip email campaigns are just a few of the marketing tasks they cover. Their administrative and corporate support includes closing sales and auctions, offering individual agent support and provide training to entire staffs on critical UCRE resources.
How Do VOAs Help Real Estate Offices?
This program was designed to relieve offices of some of the marketing and administration duties, so teams can focus on winning more listings and selling more real estate. As United Country supports country and rural-based real estate companies, some of these offices can be comprised of small teams who may need admin support, but can’t justify or afford hiring a new full-time employee.
“Being a small office, I really couldn’t have done it without the VOA program,” Michael Cox, broker of UCRE | 5 Rocks Realty out of Columbus, Ga. said. “The VOA team has done a great job helping me get my business launched and helping me as far as setting up my website and social media and updating them.”
Some United Country offices are growing so quickly, they need further support to manage their influx, but cannot spend the time training a new office admin. VOAs provide fully-trained admin and advertising support from day one as a completely free service.
“You have all those items that are kind of in the back of your mind that end up on the backburner that you’re now able to turn over to your VOA,” Kevin Jaquay with UCRE | Eagle River Realty, Eagle River, N.Y. said. “The VOAs are trained and paid by United Country, so I don’t have to worry about payroll or worry about benefit programs.”
Since these professionals are hosted by the UCRE Home Office, these additions to your team have all the advantages of a hands-on assistant while removing the hassle of hiring, training and providing space and resources while also eliminating management needs and budget impact.
Many of United Country’s top offices have taken advantage of this program and immediately saw results. By spending less time on specific details and more time focused on listings, office owners are taking their business to the next level.
“The Virtual Office Assistant Program has opened up a lot of time for me,” Stephanie Cross, owner of UCRE | Tennessee Real Properties of Niota/Jamestown, Tenn. said. “I’ve secured more listings this year… actually in the first two months that I have worked with my VOA I have secured more listings than I have in the past couple years.”
See why United Country Real Estate offices and agents are happy to be part of the best real estate franchise around. With one-of-a-kind offerings, such as the invaluable and cost-efficient VOA program, powerful financial training by the Ramsey group and our healthcare system designed with real estate agents in mind. At United Country Real Estate, we prioritize the success and wellbeing of our agents above anything else.
