The tools and knowledge to succeed

Training with Purpose

UC training is focused on providing new information and expertise to dramatically grow your business. We survey all training program attendees to ensure superior quality and satisfaction. Additionally, comprehensive training significantly improves your ability to offer relevant training to your agents, keeping your team enthusiastic and helping them grow along with your business.

Annual Convention

Our largest and most comprehensive training event of the year, the annual United Country Training and Awards Convention offers multiple days of breakout sessions from United Country leadership and expert guest speakers, updates on new tools and technology available to you and the vision for the company in the coming year to help you continue to grow your business.

Regional Training

We conduct training sessions each year in 20 locations throughout the United States to make it convenient for entire teams to attend. Our regional training workshops are powerful one to two day events that allow you to learn advanced training in SEO, how to win more listings and best social media practices, plus the latest programs, tools and marketing strategies conveniently in your own area.

United Power Meeting


This immersive, week-long training session is essential for new brokers and agents, as well as those who want to get caught up on the latest United Country marketing programs, sales tools and technology. UnitedPower! goes into detail about how to best leverage the entire United Country program to maximize your listings and sales, with interactive presentations from company leaders and department heads, as well as a chance to meet the home office staff and network with your fellow United Country brokers, agents and auctioneers.

man with glasses using laptop

Weekly Training Webinars

These weekly live webinars cover a variety of topics and are packed with valuable information. Our recorded webinars are available in our training library for you and your agents to learn and grow your business 24/7.

from our team

In 1996, when I first joined United Country, the program and brand was the leader in rural America real estate and has progressed every year to maintain the position of the #1 platform for agents. From listing presentations, top performing websites, and marketing, to our back office technology, Bullseye. I have never felt as if I am a soldier all alone, I have an army of support behind me at all times.

United Country has always stayed on task looking for ways to put their agents in an advantage position and Realtree for me is a great example of that. You will be successful with what this company offers to its agents, even if you only utilize 25% of the platform.

Bruce Witt